A new report says that the world will need to more than double food production over the next 40 years to feed an expanding global population. But as the world’s food needs are rapidly increasing, the planet’s capacity to produce food confronts increasing constraints from overlapping crises that, if left unchecked, could lead to billions facing hunger. (via Peak soil: industrial civilisation is on the verge of eating itself | Nafeez Ahmed | Environment | guardian.co.uk)
After a relatively slow start, sales of hybrid vehicles in the United States have really taken off. The very first hybrid models were imported to the United States and went on sale during the late 1990s. Japanese firms led the way and still have a dominant grip on the market. (via • Chart: Hybrid Vehicle Sales Are Taking Off | Statista)
The startup’s debut product is Helios Bars. The technology is a wired-up version of standard handlebars that sports an integrated LED headlight, and directional and speed indicators controlled via Bluetooth 4.0 with the rider’s smartphone (Apple iOS only right now, Android coming). If the rider selects a route using Google Maps on his or her phone, he or she can send the directional data to the handlebars via the Helios app. This triggers the right or left indicator lights (visible to traffic around the bike) to blink whenever the rider should turn. The lights also change hue as the bike accelerates or decelerates, so traffic can react.
The Helios Bars also contain an embedded GPS receiver the rider can use — along with the Helios app and the addition of a pay-as-you-go SIM card inside the bars — to track down a bike if it is stolen.
It’s no secret that the world’s ocean trash problem is getting bad; looking at a handful of images from the Texas-sized Pacific garbage patch should be enough to convince anyone. As for all of our litter that doesn’t end up in the middle of the ocean? It often stays close to shore, where volunteers for Ocean Conservancy’s International Coastal Cleanup pick some of it up, cataloging all the items they find.
Comment: It’s not rocket science to walk to a trash can!
The “recycling wars” between Coca-Cola and Greenpeace have spilt into cyberspace, with the beverage giant buying the top advertising slot for searches of the environmental group’s name. The battle for internet attention follows claims by Greenpeace that free-to-air television channels 7, 9, 10 and SBS had all declined to broadcast the group’s anti-Coca-Cola, pro-recycling ad. “Pretty much everywhere we’ve gone, advertising space has been blocked,” James Lorenz, communications manager for Greenpeace, said. “Our assumption is that it’s the advertising pressure from Coke.” Since May 5, Greenpeace’s “Stop Coca-Cola trashing Australia” video has received almost 1 million views. The 46-second YouTube version of the ad shows young people drinking Coke before dead birds start dropping from the sky or washing up on the beach, killed by discarded plastics.
Gerd adds: very interesting story. Love their video, painfully true!!
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